Think your fulfillment is fine? So did the 110+ cosmetics brands we audited.

75% of Cosmetics Brands Left Post-Purchase Revenue on the Table.

Are you one of them?

75% of brands skipped post-purchase offers
Only 31% offered free returns; 9% didn’t allow them at all
Nearly 90% didn’t include free samples
1 in 10 went silent after order confirmation
Median free shipping threshold: $50

In a shade-sensitive, loyalty-driven category, every missed moment is a missed opportunity for growing life-time value. If your post-purchase experience isn’t as polished as your branding, you’re leaving revenue and reputation on the table.

Download the full report now for more insights to compare your own fulfillment and post-conversion experience to.

In this report, we cover:

The checkout experience
Shipping timelines, options, + carriers used
Fulfillment speed + accuracy
Packaging + unboxing moments
How products hold up through transit
Post-purchase communication
What brands are getting right—and where they’re losing customers

Whether you're already delivering a great purchase-to-unboxing experience, or you're seeking visibility into what leading brands are doing, this report will show you exactly how your brand compares.